Abstract
Undoubtedly, inviting people to Allah is one of the most important means of spreading Islam, conveying its rulings, and teaching its ethics to people. This study highlights the rhetorical features of the Prophet’s (PBUH) speeches in calling non-Muslims to Islam.
The Prophet’s (PBUH) approach to da’wah was characterized by wisdom and beautiful preaching. He selected appropriate methods tailored to the individuals being addressed, whether they were kings, tribes, or individuals, whether they were polytheists or People of the Book. Accordingly, his methods and means of da’wah varied based on the audience. For instance, he sent a letter to Heraclius, the Byzantine Emperor, inviting him to Islam. He also sent Mu’adh ibn Jabal (RA) to the people of Yemen to call them to Islam, convey the laws of Allah, and teach them the rulings of the religion. Furthermore, he invited his uncle, Abu Talib, to Islam and remained keen on guiding him to the faith until his final breath.
The structure of the research consists of an introduction, three chapters, a conclusion, and indices:
Introduction: This section discusses the importance of the topic, the reasons for selecting it, and the methodology used.
Chapter One: The eloquence of the Prophet (PBUH) in calling kings and rulers to Islam.
ChapterTwo:TheeloquenceoftheProphet(PBUH)incollectiveda’wah(invitingtribesandgroups). Chapter Three: The eloquence of the Prophet (PBUH) in individual da’wah (inviting individuals).

